{"id":226,"date":"2015-04-17T14:04:48","date_gmt":"2015-04-17T14:04:48","guid":{"rendered":"https:\/\/www.cipe.org\/vba\/?page_id=226"},"modified":"2015-04-17T14:18:35","modified_gmt":"2015-04-17T14:18:35","slug":"other-tools","status":"publish","type":"page","link":"https:\/\/www.cipe.org\/vba\/association-professionals\/communication-manager\/other-tools\/","title":{"rendered":"Other Tools"},"content":{"rendered":"<p>Below are some of the tools available for the communication professional. Mix new technology with proven methods.<\/p>\n<p>Consider everything. A few of the listed items may not normally be considered as &#8220;media&#8221; by some, but one can argue that every mechanism of communication can be utilized to create an impression. That impression can be favorable or unfavorable. The true professional communicator must look for every affordable device, no matter how insignificant or how grandiose, to spread his or her message to the chosen target audiences.<\/p>\n<table width=\"100%\" cellpadding=\"0\" cellspacing=\"10\" border=\"0\">\n<tr>\n<td width=\"50%\" valign=\"top\">\n<p>Face-to-face discussions<br \/>\nPersonal letters<br \/>\nThank-you notes<br \/>\nRetention letters<br \/>\nSpeeches<br \/>\nInterviews<br \/>\nComputer technology<br \/>\nTelephone calls<br \/>\nQuestionnaires<br \/>\nNational opinion surveys<br \/>\nMembership directory<br \/>\nInvitations<br \/>\nPolicy papers on political issues<br \/>\nEditorial board meetings<br \/>\nPress conferences<br \/>\nMedia tours<br \/>\nPersonal media contact<br \/>\nMedia background briefings<br \/>\nTelevision news interviews<br \/>\nFeature articles<br \/>\nLetters to the editors<br \/>\nEditorial page opinion articles<br \/>\nRadio news interviews<br \/>\nRadio talk shows<br \/>\nBusiness letter envelope inserts<br \/>\nBrochures<br \/>\nPay check envelope inserts\n<\/p>\n<\/td>\n<td width=\"50%\" valign=\"top\">\n<p>Paid advertising in mass media<br \/>\nFliers<br \/>\nMagazine articles<br \/>\nNewspaper tabloid sections<br \/>\nMaps<br \/>\nBooks<br \/>\nSpecial research reports on trends<br \/>\nPress Releases<br \/>\nOutdoor advertising signs<br \/>\nSpecialized directories<br \/>\nLetters<br \/>\nSpecial awards<br \/>\nAcademic and scientific journals<br \/>\nBuyers&#8217; guides<br \/>\nPhotographs<br \/>\nComputer compact discs and diskettes<br \/>\nVideo Tapes<br \/>\nBusiness cards<br \/>\nTent cards for tables<br \/>\nBulletin boards<br \/>\nAction call mailings Membership solicitations<br \/>\nAnnual membership dues billings<br \/>\nName badges<br \/>\nInternet Web Site<br \/>\nWeb Site advertising<br \/>\nCall waiting messages\n<\/p>\n<\/td>\n<\/tr>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>Below are some of the tools available for the communication professional. Mix new technology with proven methods. Consider everything. A few of the listed items may not normally be considered as &#8220;media&#8221; by some, but one can argue that every mechanism of communication can be utilized to create an impression. That impression can be favorable [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":33,"menu_order":7,"comment_status":"closed","ping_status":"closed","template":"professionals.php","meta":{"footnotes":""},"class_list":["post-226","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/pages\/226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/comments?post=226"}],"version-history":[{"count":0,"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/pages\/226\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/pages\/33"}],"wp:attachment":[{"href":"https:\/\/www.cipe.org\/vba\/wp-json\/wp\/v2\/media?parent=226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}