“General Electric in India: Global Corporate Citizenship from a Local Perspective”

Corporate citizenship, or corporate social responsibility (CSR), is a global concept increasingly adopted by companies around the world. At the same time, good corporate citizenship becomes truly meaningful only at the local level where a company’s commitment to CSR principles translates into concrete actions that affect local communities.

In this Feature Service article, CIPE interviews Sanjeev Jain and Ari Sarker from General Electric. They speak about GE’s corporate social responsibility initiatives in India and emphasize that multinational corporations, just like any company, have an inherent interest and responsibility in engaging with the communities in which they work.

Article at a Glance

  • Being a good corporate citizen is not just about lawful and transparent operations. It is also about innovation to best utilize local assets to create new products, services, and markets.
  • A company, even a large one, cannot address all local problems. It is much more effective to choose a specific area of focus for corporate social responsibility (CSR) programs and excel at it.
  • Companies should always be responsive to local needs and engage local stakeholders to maximize the effectiveness of their CSR initiatives.

Published Date: October 01, 2009